We handle all ad copy and creative for your campaigns, including:

• Campaign headlines and descriptions
• Call-to-action copy
• Display and video ad creative

We ask for any brand assets or media during onboarding. If you do not have any, we source what we need from your website.

If you have specific preferences — tone, messages to avoid, products to prioritise — let us know during onboarding and we will follow them. Ad copy is revised weekly as part of our ongoing optimisation.